Business intelligence for MSPs, MSSPs and IT resellers

Your pipeline, minus the admin

We're building the platform that finds your next leads, scores every deal, writes the QBR and spots when an agreement doesn't match what you sold.

No card, no sales call. First workspaces open in 2026.

Growth plan, 5 seats

Every early workspace starts on Growth with 5 seats. After the trial it's £30 per user a month.

Fourteen days free

No card to start. If it's not for you, walk away: no contract, no exit fee, no guilt trip.

Founder pricing, kept

The price you join at stays yours for the life of the account. Turning up early should count for something.

In the workshop

Business intelligence that gets on with it

Not another dashboard you have to remember to open. Photon, our AI, works across your CRM and back-office tools and does the legwork. None of it is live yet, and early customers help decide what ships first.

  • Leads, found for you

    AI lead generation that draws on more of your tools as each integration lands. Prospecting, minus the spreadsheet archaeology.

  • What you sold vs what you signed

    Back-office integrations that check each deal's value against the agreement behind it, so the gap turns up before finance finds it.

  • QBRs, drafted

    A first draft of the quarterly business review, built from the account's own history. You still get to take the credit.

  • Sales coaching

    Pointers on each deal from what's actually happening in it, rather than a playbook written for somebody else's business.

  • Account and deal scoring

    Which accounts are healthy, which deals are real, and which ones you're being optimistic about.

  • Emails in your tone

    Drafts that sound like you on a good day, ready for you to read, tweak and send.

  • Supplier quotes, read for you

    Upload the supplier's PDF or forward it from your inbox, and get quote lines back with costs attached. It drafts; you decide.

  • Renewals that don't sneak up

    Agreements and renewal dates kept properly, with a nudge early enough to do something about it.

Before you ask

Fair questions.

Is it a CRM or a business intelligence tool?
Both, and the CRM is the smaller half. Contacts, companies and a pipeline sit underneath. The intelligence is the AI we're building on top, working across your CRM, your back-office tools and the integrations still to come, so the numbers you act on are the real ones.
What do I get by signing up?
A place in the queue for an early workspace on the Growth plan, five users included. We email you when it's ready. If you ticked the box for updates you'll hear a little more from us, but not much. We're busy building.
Does it cost anything to be on the list?
No. Joining is free, and the workspace starts with a fourteen day free trial that doesn't need a card. We'd rather you tried it before anyone mentions money.
Do I have to talk to anyone first?
Nope. Confirm your email and you're on the list. No sales call, and no demo you didn't ask for. If you do fancy a chat, you can book one from your account.
Can I leave if it's not for me?
Any time. There's no contract and no exit fee. Updates switch off from any email or from your account, and we promise not to take it personally.